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In 2009, BlackBerry controlled half of the smartphone market. Today that number is one percent. What went so wrong?
Losing the Signal is a riveting story of a company that toppled global giants before succumbing to the ruthlessly competitive forces of Silicon Valley. This is not a conventional tale of modern business failure by fraud and greed. The rise and fall of BlackBerry reveals the dangerous speed at which innovators race along the information superhighway.
With unprecedented access to key players, senior executives, directors and competitors, Losing the Signal unveils the remarkable rise of a company that started above a bagel store in Ontario. At the heart of the story is an unlikely partnership between a visionary engineer, Mike Lazaridis, and an abrasive Harvard Business school grad, Jim Balsillie. Together, they engineered a pioneering pocket email device that became the tool of choice for presidents and CEOs. The partnership enjoyed only a brief moment on top of the world, however. At the very moment BlackBerry was ranked the world's fastest growing company internal feuds and chaotic growth crippled the company as it faced its gravest test: Apple and Google's entry in to mobile phones.
Expertly told by acclaimed journalists, Jacquie McNish and Sean Silcoff, this is an entertaining, whirlwind narrative that goes behind the scenes to reveal one of the most compelling business stories of the new century.
Jacquie McNish is a former senior writer for The Globe and Mail. She has worked in Canada and the United States for The Wall Street Journal and The Globe and Mail.
She is the winner of seven National Newspaper Awards and the author of three best selling books: The Big Score: Robert Friedland and the Voisey's Bay Hustle; Wrong Way: The Fall of Conrad Black, the 2004 National Business Book Award winner co-authored with Sinclair Stewart; and The Third Rail, 2013 National Business Book winner, co-authored with Jim Leech.
Jacquie McNish joined the Wall Street Journal's Canada Bureau in 2015 as a Senior Correspondent, based in Toronto. Prior to that she was a Senior Writer with The Globe and Mail and before that she was a Toronto reporter with The Wall Street Journal.
Her latest best-selling book "Losing The Signal; The Untold Story Behind The Extraordinary Rise and Spectacular fall of BlackBerry" was shortlisted for the 2015 Financial Times/MckInsey Business Book of the Year Award.
Source: The Globe and Mail and The Wall Street Journal
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